What My Survey Has Told Me

From the results of my survey, I have learnt what I need to include in my trailer, and what my target demographic expects to see in the trailer. This will help me convey my genre in the correct way to the right audience.

• I need to use both general dialogue from the trailer and also a protagonist voiceover in my trailer. This will allow a connection between the protagonist and audience, and also the narrative can be explained easily, so that the audience can get to know the story.

• I need to use a wide variation of locations that my audience can relate to e.g- school, parties, rural town areas(due to my plot).

• I will introduce 3-5 characters so that the audience can establish relationships between characters without the trailer becoming to confusing.

• I need to include information about the protagonists past, journey and background before the present day of the film. This is a key feature in a drama film as emotive connections need to be formed.

• My half of my demographic said that they wanted minimal dialogue, and the other half wanted a balance between dialogue and no dialogue. This gives me the option to decide what works best with the rest of the trailer as both fall equally into genre conventions.

• I am going to use pop/Indie music at the start to set a upbeat mood and then change into a more tense and uplifting piece to create a more serious tone.

• I need to show a lot of different events in the trailer, that are both natural and unnatural for a teenager to be in. Examples of events could be, an argument, a party, difficult situations etc (something the audience relates to)

• Drama films need to express a moral message and leave the audience feeling good. I need to include this in my trailer as this is what the genre expects, and without a emotive connection, no one would want to see film.

• My research showed that it is not essential to have a love interest, therefore the plot I have, can be used and it involves two friends rather than two people in a romantic relationship. 

Teen Drama Film Trailer Audience Survey Results

Teen Drama Film Trailer Survey Questions

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What I Have Learnt - Research into Teen Drama Trailers and Full Length Film

From looking at Teen drama trailers, I have found the following conventions:

• A sense of journey must been shown to create a connection between audience and characters.
• The pace of the trailer has to differ. It starts of slow and then builds up to a really fast pace and then there is a sudden drop and becomes slow again. This allows the trailer to build up tennis and leave it on a cliff hanger, using this means the viewer is more likely to be left wanting more and therefore will go to see the film.
• Use of One Shots and Two shots to show development in relationships. 
• Teen drama rely on a good storyline, this must be shown clearly in the trailer. I have found that the best ways to show the plot is through the use of voiceovers and dialogue as well as a series of different shots.
• You need characters the audience will identify to as it becomes more personal and the viewer will therefore want to go and watch the film, meaning the trailer has served its purpose.
• The use of music is very important as it can change the way the information is conveyed to the audience. You need music specific to the genre e.g I need upbeat indie/pop music for a teen drama and the start needs to send a positive message and make the audience feel good.
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